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Keep It Simple: Write To Be Understood, Not To Sound Smart

In a 101 Psych class in college, the professor had us write a letter to an imaginary 8-year-old, telling him or her what we were studying. He said if he had any question as to whether an 8-year-old would understand it, he’d give it to an actual 8-year-old. The idea was to get us to [...]

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Plain Writing, Part 2

Several posts ago, I introduced the subject of what the US Health Department calls Plain Writing. Here is some more in that vein. Use active voice. It’s much more engaging and powerful. “Your name and contact information go in the top right corner” is more tedious than “Put your name and contact information in the [...]

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