Why Me?
Why Choose Me?
Because I write the way your customers listen.
Rour client doesn’t know industry jargon. Most business owners don’t even remember what is industry jargon and what everybody knows. You have to say it simply enough that your client knows what you’re saying, but without being patronizing. It’s a tightrope. And I am very good at walking it.
Easy to Read and Engaging
No matter how dry, technical, or, yes, boring the material may be, I will give you copy that is easy to read and engaging…so the potential customer keeps reading. As one client said, “It’s like we were just chatting over coffee.” And BONUS: That conversational style is very attractive to search engines.
Proper Grammar
The point of grammar is to make things easier to read, not to be right. So, I take a page out of the Dalai Lama’s book: Learn the rules so you know how to break them properly. My documents will be correct, but will still sound the way people actually talk.
Is It Cost Effective?
Hey, you may be a great writer, maybe you can do all this yourself. But is it cost-effective? Is it the best use of your time? Keep yourself free to focus on what only you can do, which is what you want to be doing. Isn’t that why you started your business? Let me take the other stuff off your plate.