If you’re a business owner, you get lots of calls from people you have absolutely no interest in talking to. That’s a given. Most of these calls are a waste of your time. You know that, I know that, the caller knows that, but may honestly believe her call is not a waste of your time. Regardless, perfectly pleasant people suddenly turn nasty when a telemarketer calls. That really is not necessary. You can be nice. You can be polite.
Because here’s the thing: You can’t have a back without a front, a top without a bottom, etc. What does that have to do with it? If you want to be able to get calls from customers, you’re going to get calls from people you don’t want to talk to.
We always think we can get the good part of something without any of the bad. We can’t. It doesn’t exist. There’s always a B-side, a flip side. You don’t really care about the flip side, but you can’t get the A-side without it. (Millennials, ask your parents, or grandparents.) It’s like when you open yourself to someone because you love them completely. That’s great, it’s wonderful. But it also means you are more vulnerable to more hurt than at any other time in your life. If you want the good side of life, get used to the idea that you’re going to get the bad, too. I don’t mean this to be discouraging in any way. It’s just that if you accept that, the good gets sooo much better.
I’m going to end with this: Be nice. We all go through the B-side, and everyone can use a little more kindness.